How It Started
A Brush, A Mirror,
A Calling
Usha's first client was her own cousin, seated at a bedroom mirror the night before her wedding. What began as a favour between family turned into a question Usha couldn't stop asking — how do you make someone look like the most confident version of themselves, on the one day everyone will be looking at them?
That question sent her through formal training, backstage assisting at fashion shows, and years of trial by fire at real Indian weddings, where humidity, tears and twelve-hour ceremonies are the real test of any product or technique. Today she runs her own studio, but the question hasn't changed — only her answer has gotten sharper.
— Usha
